To implement Green Programmes inside and outside of the work place;

To launch a minimum of one significant Humanitarian Service Project per business unit per year focusing on Youth Development & Health Enhancement in communities where we operate;

To be a financially responsible Group accountable to our shareholders;

To implement sustainable Economic and Community Development Programmes where we operate;

To engage our guests, associates and their families in all our sustainability efforts;

To engage internationally recognised certification organisations to measure our sustainability performance and development.